Mobile is not big enough for this project...

Overview

For my User Experience 2 class, I decided to focus on a better experience for creating itineraries alongside an interactive map. Collaboration at this time was hard to do when it came to planning trips and being on the same page.

Project

IOS App

Role

Product Designer

Year

2019

Tools

Figma, Adobe After Effects, Adobe Illustrator, Adobe Photoshop, Miro

Research/ Discovery

The Issue

I noticed a common issue when planning for a trip. Most individuals use excel, or notes to make a list of places to visit. However associating those places with the actual location on the map became an annoying back and forth task. In order to see if this was a common issue, I interviewed those who travel frequently, and those who rarely travel.

Interviews

I talked to people in and our of my friend group that liked to travel, and others who have only traveled locally.

Synthesized Data

After interviewing, I created specific themes that helped gain perspective on what other issues could be soled through an app.

Personas

Based on the information gathered by the interviews I created personas based on what I've learned, and these personas help me on track to make sure I solve for both myself and the user.

Takeaways

These were the features that i found would help solve a lot of pain points.

Information Architecture

App Flows

I went through a couple of variations of  possible screens for each part of the app.

Ideation/ Concepts

Early Wireframes

I went through a couple of variations of  possible screens for each part of the app.

A/B Testing

I had a couple ideas about how the flow of creating a new trip would go, so in-order to choose the best flow I conducted A/B testing to choose the best flow for stress free planning.

The Take Away

After showing it to 5 people the majority like the form living in one screen. So A was the best choice moving forward.

High-Fidelity

Hi-Fi Mockups

After testing, and ideating different solutions, I narrowed my focus on this flow

Onboarding

A little slide function that showcases the features that this app offers.

Create Themes

Theme your trip, and give it some life as you pin and plan your way to a great time.

Drop Pins, Take Notes

Rotate between different featured Beers of the month, and find out where they’re being sold. Also, find out where these beers were made and the history behind them

Home Screen

A scroll menu with cards containing the necessary information for the app was the most ideal choice.

OnBoarding

Home Screen

Log in using Facebook, or Google accounts

Populate your trip

Decide what you want to see during your planning, and allow us to make a few suggestions while you're at it.

Trip Creation

Customize your trip with a cool name, set the dates, and theme it all out.

Map

Drop and pin, and create nots as you go, share your adventure with friends, and everyone can populate their trip.

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